
Rocking Horse Farm Website
The initial website utilized by Rocking Horse Farm was an incredibly outdated version of Squarespace that required coding to update and was not mobile friendly. In today's day and age, it is vital for websites to be responsive and mobile friendly. Especially for Builders and Realtors to utilize as they are almost always in the field and rarely at their desk. After updating to a current version of Squarespace, the entire website had to be redesigned.
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The subtle tan and maroon branding colors were chosen as background colors for the site instead of the bright red and black. Red is only used for pop up banners to showcase timely information. Most of the photography on the website, with the exception of the drone shots, I took myself. The updated platform is significantly more user friendly for the user, as well as the backend. Information such as lot prices can change daily, which used to be done by updated PDFs and uploading them to the site. Now, lot pricing can be updated on the site in a matter of seconds.
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Visit www.rockinghorsefarm.com to experience the site for yourself!
The biggest change when updating the site includes a new Google Map tool to showcase the lot availability. Learn more about this feature by clicking the button below.
Below are images from the OLD 2017 website that was not mobile friendly.



